How you lay out your restaurant menus will affect not just dining experiences, but your bottom line as well. An optimal menu layout is perhaps not on top of every restaurateur’s to-do list. But it should be. Several studies have proven that how menus are designed can mean significant differences in everything from customer turnaround …
Nonprofit organizations (NPOs) have their own commonly-used jargon, just like any other community. Nonprofit terms share many similarities with nomenclature used by regular for-profit businesses. The main differences come when describing sources of income and restrictions of their use. For anyone looking to start a nonprofit, or join one, there are a few exclusively nonprofit terms that …
Can food and humor mix? So much better than you’d expect! Whether you’re a bar or restaurant owner, work in restaurant marketing, or are a self-proclaimed foodie, you’ll appreciate these tasty food puns. Humor is also a useful tool for making both online and offline marketing more memorable, so read on for more tips on how …
The way we present food has drastically changed over several generations. We’re not talking about plating techniques or cooking shows either. The way we depict food in print has drastically changed, even from less than twenty years ago. Even when affordable color printing became available in the mid-2oth century, the overall effect was less than …
It’s no secret bars, restaurants, and cafes use menu hacks to increase sales. What might surprise you is the sheer sophistication that goes into them. You might want to try some of these hacks for your own menus. Here are a few common tricks of the trade you can use to increase revenue with every sale. …
According to the latest data, college enrollment has dropped from approximately 21 million in 2010 to 20.2 million in 2014. Forecasts predict the pattern will hold through 2016 and beyond. This drop in enrollment has spurred institutions of higher learning to increase their marketing efforts, with a corresponding increase in the sophistication of their college …
Whether as a simple way to tell the staff a room is ready for cleaning, as a means to offer different services, or simply as a giveaway, hotel door hangers are an expected part of the “hotel experience.” It’s unfortunate so many hotels seem to phone it in with their door hangers. But as with everything else …
Few opportunities are as rewarding as working or volunteering for a nonprofit– except perhaps for starting them! If you think working for a nonprofit isn’t rewarding enough, or if you have an advocacy other nonprofits don’t address, you can try starting one. We compiled this list to help you figure out how to start a nonprofit …
One of our most popular posts here on the PrintPlace Blog was centered around brochure design. We thought it was worth revisiting to include some points we left out. While Leonardo Da Vinci never created a minimalist brochure design himself, I have no doubt in my mind he would have done so, had there been a …
Marketing for nonprofit organizations is not much different from marketing for any other enterprise. The problem is it seems that many nonprofits (NPOs) don’t realize this, or at least haven’t quite internalized it. This often leads nonprofits to be less effective than for-profit enterprises with similar initial capitalization. Here are some areas NPO marketing fails. 7.) …
