5 Effective Postcard Copywriting Tips
Writing Tips

5 Effective Postcard Copywriting Tips

When it comes to copywriting for marketing materials, you can find plenty of tips out there geared toward brochures and catalogs. These marketing materials usually need longer content, hence the abundance of guidelines that you need to take note of. You can also find general copywriting tips that work for just about any marketing material. …

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Newsletters have Power
Writing Tips

Unleash the power of your newsletter

My coworkers and I don’t speak much until about 11 a.m. When we come in each morning, we each sit down at our desks, put our headphones on, and start working, so it noticed something was off yesterday when I walked in to a low buzz around the office. There was a lot of commotion …

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Strange Symbols
Writing Tips

4 strange typographic symbols – Tipster Friday

The Tipster Friday video of the day is about strange typographic symbols. They might not seem that strange when you read them in your everyday life, but set on their own, it is obvious that most of us know little or nothing about them. Each one actually has a cool name and an interesting history …

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Writing Tips

On Writing an Effective Marketing Message

With the ever-increasing use of texting, instant messaging, email and other forms of modern communication, it may be easy to overlook grammatical errors in marketing materials such as brochures. However, business marketing is not the place to become lax in the correct use of language. In fact, an effective marketing message depends on the ability …

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Writing Tips

5 Strategies for Getting Past Writer’s Block

We’ve all been there. Staring at a blank Word document or a blank piece of paper. Willing the creative ideas to pour forth onto blank slate. And yet, nothing. What’s commonly referred to as writer’s block can be a real pain. But writer’s block is completely natural and common, among writers – and even Stephen …

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Writing Tips

5 Tips for Writing a Better Brochure

When it comes to marketing, many companies rely on one or two media like TV and Internet to communicate with customers. But there are plenty of customers that don’t use these types of media or who downright resent companies that get in the way of their leisure pleasure. To create a balanced marketing campaign, you …

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Writing Tips

5 Commandments To Creating Compelling Content

Successful marketing consultant and founder of Bonita Springs Newt Barrett is right in his observations when he stated that “Compelling content generates highly qualified leads”. A likeable content, generating response from the customer marks the beginning of success for your business. The challenge in front of us today is how to create an effective content …

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Writing Tips

How To Write a Winning Newsletter

So there has to be a good enough reason as to why you will do marketing with the most excruciatingly boring piece of e-mail sent to the customers, right? Right! Marketing with newsletters is not an easy job and may give you the results you are looking for. There are thousands of companies who are …

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Writing Tips

Strengthen Your Ads with Power Words

It’s amazing what a word can do. One word can evoke a feeling of trust, while another can evoke a feeling of dread. Using words that appeal to many people is key to a strong ad. Here are some power words to include in your next ad. Try to use them in your headline, but …

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