Why print postcards? Postcards are a classic marketing staple, and they have newfound relevance in the digital age. Multiple studies have found that print materials such as postcards are far more likely to elicit a positive response from recipients compared to their digital counterparts. Postcard marketing is consistently more cost effective than other methods.The revival of postcards and the subsequent increase in postcard printing holds testament to the superior return and conversion rates.
PrintPlace.com’s postcard size, stock, coating, and folding options allow you to print postcards for whatever postcard marketing need you have. We offer trifold and half-fold options to give you more space for your designs. Whether you print postcards for use as handbills, appointment reminders, invitations, or sales announcements, our customization choices let you create and order exactly what you need.
If you’re interested in building a postcard mailing campaign, be sure to check USPS requirements for First-Class Mail® and Every Door Direct Mail® (EDDM®) if you want to qualify for reduced rates. Our print experts will be able to guide you through the requirements necessary for those services as well. This will ensure your direct mail marketing campaign stays within budget.
Be sure to check out these resources on postcard printing. These links are chock-full of information, with ideas on how to design them so they give you better conversion and return rates.
Postcards: The Secret Marketing Tool - Here are a few things about postcard marketing your competitors might not know.
How to Make a More Profitable Postcard - Graphic design can have a multiplier effect on your postcards’ conversion rates.
What You Need to Know About EDDM - EDDM® requirements for one of the most effective marketing tools available today.
