Wine Labels

High-Quality Wine Labels That Make a Statement


Good wine deserves well-made wine bottle labels. Professionally crafted custom wine labels make your bottles stand out from the shelves and keep your brand front and center with all the necessary details in place. You can also design custom wine labels for special events such as corporate events, company giveaways, or weddings, and other similar commemorative events organized by your company. Choose from a wide variety of moisture-resistant adhesive materials for added elegance and ensure your wine labels last longer. Order wine labels that are individually cut or in rolls, depending on how many you need. Our custom printing options give you exactly what you are looking for.

Choose Every Important Detail for Your Custom Wine Labels


Deliver a unique message or the lavish image of your brand with premium wine labels. PrintPlace makes it easy to customize every detail, from the label format to the size, shape, and cut of the design. Find out how to narrow down the best choices for your wine label:

Cut-to-size are individually cut and typically printed in low quantities, making them ideal for micro-wineries. White sticker paper is a popular choice but keep in mind that while it withstands refrigeration, it is not waterproof. If prolonged exposure to moisture is needed, opt for white vinyl.

Roll labels are better for bigger numbers. Sticking on hundreds of wine bottles is made easy with the use of a label dispenser. For labels that pop and grab attention, consider using BOPP. It’s durable, waterproof, and oil resistant. White ink can be used on clear and silver metallic BOPP to achieve a die-cut look without the added cost.

For traditional wine labels, you can’t go wrong with our textured materials, available in cream laid, white laid, and white vellum. These stay water-resistant for a limited time, at up to 4 hours when placed in an ice bucket. The textured estate materials are used on wines and other gourmet items displayed along store aisles before temporary storage in a refrigerator.

Selecting the Right Shape and Size


Different kinds of wine call for different kinds of bottles. These are some of the most common types of bottles and the corresponding wine labels best suited for them.

  • Alsace or Mosel bottles are slender and slopes on the side. These are commonly used with sweet dessert wines like Riesling. We recommend going with 3.5" x 4" or 4" x 4" labels.
  • Bordeaux is the most commonly used wine bottle. Popularly used with Merlot, Cabernet Sauvignon, and Sauvignon Blanc, this bottle’s shape gives your design more flexible. 6.5” is the maximum height for labels using Bordeaux bottles.
  • Burgundy bottles, usually used for Pinot Noir and Chardonnay, have gently sloping sides which give you smaller room for wine labels. For burgundy, the maximum height is 4.5”. Best to use labels in size 3.5" x 4" or 4" x 4" for this type of bottle.
  • Champagne bottles differ between manufacturers, with some having steeply curved sides. It’s best to check the actual bottle first before proceeding to print labels. We recommend the modest 4” x 4” wine labels to ensure a wrinkle-free application.
  • Rhône bottles look similar to the Burgundy but are slightly more angular. You’ll find this bottle typically used for Grenache, Mourvèdre, and Syrah wines. Our 3.5" x 4" or 4" x 4" sizes for wine labels fit perfectly for this bottle shape.


Have questions about our custom printing services? Contact any of our print experts via phone or Live Chat and they’ll walk you through the process.

Wine Labels FAQs


What is required on a wine label?

All wines distributed and sold in the United States are required to have the following on the label:

  • Brand name or the name of your company, vineyard, or the producer of the wine.
  • Wine type or class is normally indicated as the AVA (American Viticultural Area) or the varietal label. AVA refers to the geographical area where the wine originates from, while the varietal winemaking and labeling are what’s usually referred to.
  • Alcohol content or the percentage referred to as ABV. Wines with a percentage lower than 14% ABV can be referred to as “Table Wine” or indicated in the exact alcohol content.
  • Name and address of the wine producer or bottler. Normally indicated using “Bottled by” or “Produced by.”
  • Government health warnings are mandatory for all alcoholic beverages.
  • Sulfite declaration is required for any wines that have more than 10 parts per million of sulfur dioxide.
  • The volume of the bottle; can be stated in fluid ounces, milliliters, or liters.

What do you put on the back of a wine label?

Add helpful information customers can use at the back of the wine label. You may include descriptive details such as where the wine was grown, how it was produced, and the story behind this bottle. Other brands also include food or desserts that best pair with the wine type.

Can I order bulk wine labels?

Yes, you can order at least 25 to as many as 100,000 wine labels. We recommend a minimum of 250 pieces for rolls for bulk printing orders.

Can I use my artwork for wine label printing?

Yes, just upload the print-ready file on our site after selecting “Upload Now” at the bottom of the online calculator. We prefer files in PDF, JPEG, JPG, TIF, TIFF, or EPS format. Make sure that the entire file’s resolution is 300 dpi and it is set in CMYK color mode.

How soon can I receive my wine labels?

The arrival of your wine labels depends on the label specifications, printing time, and location. Your order will be shipped after the designated production time. The fastest production time available is 1 business day for cut-to-size labels.

Roll labels take a bit longer to produce at a minimum of 2 business days for white premium sticker and white BOPP (indoor) labels. Vinyl rolls take at least 3 business days. The sturdier and waterproof materials such as clear and silver metallic BOPP, along with the texture estate options take 5 business days to produce. To find out how soon you can receive the wine labels after the production time, select “Get Shipping Estimate” and input your ZIP code. Several dates will appear based on your label specifications and production period.

Wine Labels Layout Template

Use our wine label layout templates to ensure your design is sized and formatted correctly. You can download the appropriate layout template in EPS, PDF, or JPG format.

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