Booklets

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October 24, 2022 by Matthew Palanca ( CA )
“Great print order.”
Event program booklet June 8, 2022 by PETSinc
“Had trouble finding the right size we needed on the templates, but customer service came through after a few inquiries. The printed product was high quality, and we were very pleased. Would highly recommend.”
My Go-To Printing Place April 18, 2022 by GV_Dave
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Let Customers Dive into Your Business’ Details With Custom Booklets

Booklets showcase your products in vivid imagery and compelling stories. Every page is an opportunity for customers to know more about your business. Hook them from the beginning with an eye-catching cover and show your first-class products on glossy or elegant matte inside pages. If they can’t finish reading your booklet in one sitting, sturdy binding keeps all the pages together for the next read.

High-quality booklet printing brings all these premium features together. Discover how to customize them for your next magazine, catalog, or company coffee-table book.


Print a handy booklet or a large publication worthy of shelf space

Including a booklet with your customer’s package? Order in the compact sizes of 4.75” x 4.75” or 4” x 9”.

Medium-sized booklets you’ll be giving away at events, in-store, or presented at meetings range from 5.5” x 8.5”, 6”x 6”, to 6” x 9”.

For your special publications like a coffee table book, annual report, or monthly branded magazine, book-like sizes range from 6” x 10.5”, 8.5” x 11”, 9” x 12”, to 12” x 12”.


Preserve your page-turner on sturdy material

Complement the cover and inside pages of your custom booklets.

A thicker cardstock works best to showcase and maintain the image on your cover. Choose among the following cover stock, arranged from the sturdiest option to the most lightweight and affordable:

14 pt. Matte Cardstock

  • Durability protects it from folding and bending
  • Matte coating gives colors an elegant, soft, muted color

14 pt. Gloss Cardstock

  • Cardstock’s durability keeps your cover looking good as new
  • Gloss coating allows colors to pop out from afar

14 pt. High Gloss UV Cardstock

  • Sturdy cardstock comes with double the shine
  • Colors appear extra vibran

14 pt. Uncoated Cardstock

  • A sturdy cardstock that doesn’t easily bend or fold
  • Uncoated texture allows for writability with a pen or marker on both sides

10 pt. Gloss Cardstock

  • Slightly thicker than the 100 lb. paper
  • Lightweight cardstock brings out the brightness of your cover’s colors

100 lb. Gloss Paper

  • Fine-textured paper that’s sturdier than magazine paper
  • CGloss coating prints your design in vivid colors and adds an extra shine

Inside pages can be printed on extra-thick 100 lb. paper, but other sturdy and lightweight options are also available:

70 lb. Paper Uncoated

  • A thin, lightweight paper stock that’s easy to carry around
  • Smooth writable surface

80 lb. Paper

  • A little thicker and sturdier than the 70 lb. paper
  • Shiny gloss or elegant matte coating on both sides

Keep it compact on an 8-pager or cover multiple angles in a 52-pager

You can print as little as eight pages in a custom booklet, between 16, 20, 24, 36, and up to 52 or 60 pages. All available page counts are divisible by 4.

The total number of booklet pages comes from the cover and inside pages. All booklets come with four cover pages, two for the front and two for the back. Each cover page has an outside cover and an inside cover. Take all these sections into account when planning the pages in your booklets.



Hold all pages together in two sturdy binding options

The two binding options secure all pages in your booklets. Select what suits the number of pages and the final appearance of your design:

  • The saddle stitching method is recommended for 8- to 12-page booklets with lightweight paper for the inside pages. This option uses 2 staples to bind all the pages on the folded spine.
  • Wire-O binding has closed wire loops going through each hole in the inside pages and cover. It is not like spiral binding where there is only one continuous wire going around the holes. It is recommended for thicker booklets (16 pages and up).

Create and Order Custom Booklets at Your Convenience


Upload a print-ready file. Is your booklet design ready for printing? Select “Upload Now” after indicating your booklet’s specifications on the Online Calculator. On the page, upload the file in any of the following formats: TIF, TIFF, INDD, ZIP, and SIT files.


Download a layout template in your preferred file format and size. Head to the “Layout Templates” tab and choose the size you need. After clicking the ZIP icon of your selected size, a folder containing all the file formats will download to your device. All files show the printing guidelines that ensure your artwork is formatted correctly before production.


Have questions about booklet printing? Contact our experts any time from 6 am to 10 pm CT, Mondays to Fridays, or from 8 am to 7 pm CT on weekends.


Booklet Printing FAQs

How many pages can my booklets have?

You can print a minimum of eight pages or up to 60 pages. All available page numbers are divisible by four, as the count includes the cover and back sections.


What is the standard size for booklets?

The standard size for booklets is 8.5” x 11” or letter size. The 4.75” x 4.75” works for concise content and a handier size.


Can I print a PDF as a booklet?
Yes, you can send us a PDF of your booklet file. Select Upload Now on the online calculator and you can easily upload a file from your computer or Dropbox account.

We also offer layout templates you can download based on your preferred binding option and location. Go to the Layout Templates tab, select your binding, and download the size you need.


Can I see the booklet file before you print it?

Yes, you can request for an online PDF proof after uploading your file. The PDF proof is available for download on the Shopping Cart or from “My Account” after checkout. We will not print your design until you’ve approved the PDF online.


What is the fastest printing time available for booklets?
You can select same day or 1 business day printing for your order. Note this covers the production time of your booklet. It does not include shipping transit time or direct mail processing time. All turnaround times are based on business days and exclude national holidays.


What is included in the booklets’ four cover pages? 

The four cover pages include:

  1. Outside front cover or where your cover photo is located
  2. Inside front cover or the back of the cover page
  3. Inside back cover or the area behind the back cover
  4. Outside back cover or the last exterior page of your booklet

It’s Easy to Make Custom Booklets With Templates

If you aren't sure how to make a booklet, start with one of our layout templates, which give you the exact dimensions your artwork will need to be.

The layout templates are available for download through a desktop PC as ZIP files and co, me with three different format options: InDesign CS3, InDesign CS4, and Publisher.


View Booklets Layout Templates

Need help with our layout templates?
Please refer to our guided layout instructions.

Direct Mail Services for Booklets

Save time and money by choosing our direct mail services. Since we print and mail from one place, your booklets will be in the mail in time for your next promotion or event.

Our direct mail services include processing of 1 mailing list, duplication removal if requested, CASS Certification, inkjet addressing, and postal presorting for automation rates, all at an affordable price.

Postal prices depend on the size and weight per piece. Check if your booklets will mail at Letter or Flat rates by viewing the mailing requirements.

Bulk Booklet Printing That Widens Your Reach

Create a booklet your target customers and loyal consumers will want to pick up and read. Every page gives you a chance to tell your brand’s story or show how they can best use their product. Here are some unique ways to take advantage of a booklet’s multiple pages for your marketing:

  • Show, don’t tell. A booklet in letter size or a little larger (at about 9” x 12”) has enough space for a full-page fashion editorial for your apparel items.
  • Share in-depth stories. Devote three to four pages to a cover story that engages your reader. Your booklet will be read because of an enticing cover, so revealing it inside will compel them to know more about your brand.
  • Roll out your annual report in a booklet. Annual reports inform stakeholders and valued clients on the growth and developments in your business. Find out how you can creatively come up with an annual report here.

Check out our resource articles below for more information on how to create an effective booklet design:

5 Tips for Booklet Design
What Kind of Paper Should You Use for Your Booklet?