Customer Spotlight

Customer Story: Pacific Coast Artisans

Now that the gift-giving season is in full swing, postcards aren’t usually the first thing you’d consider when considering gift ideas. But when you think about it, these unassuming stationery pieces are surprisingly thoughtful presents. Keep reading and get to know Pacific Coast Artisans, an Oregon-based artist who crafts postcards and greeting cards for all …

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Marketing

The Anatomy of a Postcard

Postcards may seem simple and compact, but it’s fascinating how the parts of a postcard play a crucial role in their effectiveness. If you’re looking into using postcards to get your message across, it’s important to understand their key features and components. In this article, we’ll explore the anatomy of a postcard and break down …

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Marketing

A Quick Guide on Sending Direct Mail Postcards

While it’s true that direct mail has never gone out of fashion, it also remains, to this day, a favorite means of correspondence — whether it’s from your besties or brands you trust. According to communications and advertising giant RR Donnelley (RRD), 63% of Gen Z are excited about getting real mail, while 62% of …

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Uncategorized

Standard Brochure Sizes for Printing

Brochures come in a variety of sizes, and picking the appropriate one might be essential to properly communicating your message. Understanding the various brochure sizes is crucial whether you’re producing a brochure for your company, an occasion, or a marketing campaign. Standard Brochure Sizes 8.5″ x 11″ – This is the standard size for a …

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Printing Help

How to Measure the Girth of a Box

Measuring the girth of a box is essential in ensuring that the package is not only within the courier company’s guidelines but also to avoid additional fees or even having the package returned. Size Definitions: Length: The longest measurement of a box from end to end Width: The shorter measurement of a box from side …

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Business Marketing

The Power of Less: How Minimalist Packaging Can Benefit Your Brand and the Environment

Minimalist packaging has been gaining popularity in recent years, as more and more consumers are looking for simple, sustainable, and stylish packaging solutions. Minimalist packaging is all about stripping away unnecessary elements and focusing on the essentials, creating a clean and uncluttered design that reflects the product inside. Here are some reasons why minimalist packaging …

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Graphic Design

5 Things to Consider When Customizing a Retractable Banner

You’ve probably seen retractable banners at events like trade shows, conferences, and weekend markets. They’re among the first to catch your attention as you line up or wait for your turn. Whatever the banner’s intention, a well-thought-out design helps people read and understand your message. What You Need to Know When Customizing Your Retractable Banner: …

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