Marketing Team Planning a Sticker Campaign
Marketing

Your Guide to Planning a Sticker Marketing Campaign

Sticker marketing has been a staple in various businesses and campaigns. From political personalities to journal decorations, there is no limit to using custom stickers. Yet despite being around for decades, sticker promotions are often underutilized and poorly executed. It would help if you rolled them out with thought, intent, and strategy. Otherwise, you won’t …

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postcard marketing mockup
Marketing

The Ultimate Guide to Creating a Powerful Postcard Marketing Campaign

Postcard marketing is a powerful tool for businesses of any size. Small businesses stand to benefit the most, thanks to the leverage a postcard campaign can provide. It’s a promotional strategy that small to medium business owners can easily afford while enjoying profitable and measurable results. The USPS Mail Moments Review reported that 86% of respondents take time …

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A Marketer Planning for Sticker Design
Marketing

How to Design Stickers

Custom stickers are popular for helping amplify a business’ branding efforts or an advocacy’s cause. They’re eye-catching, easy to hand out, affordable, and last a long time. However, not all stickers have the same impact. Some are used immediately while others are ignored or discarded. In this article, we explore different ways how to design …

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Sample Sticker Designs for Different Sticker Materials
Marketing

Your Ultimate Guide to Sticker Materials

Creating your first branded sticker design can be overwhelming for most first-timers or novice business owners. You may have a look or feel in mind, but the range of features and choices is overwhelming. Your choice of material, format, shape, and coating will determine the quality of your stickers. To help you through the options …

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Shop Owner Using Custom Boxes for Business
Marketing

4 Reasons You Should Invest in Well-Designed Custom Boxes

In today’s competitive e-commerce market, your business must stand out. Both food brands displayed along grocery aisles and e-commerce companies delivering packages need to make a strong impression. According to NielsenIQ, the average U.S. grocery stock has more than 39,000 items that can easily overwhelm consumers. Big Commerce reports that by 2023, eCommerce will comprise …

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Product Packaging Costs
Marketing

7 Ways to Reduce Your Packaging Costs

Cost reductions are a necessary adjustment in any company. Packaging is one of the first aspects to cut down on as it won’t compromise other more essential aspects, such as product manufacturing and operations. However, it’s important to keep the package’s quality in mind as it physically represents your business. The goal is to save …

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Brochure Printing: What Works
Marketing

Design a Brochure That Brings Customers to You

Brochures are most broadly used to give an overview of a company. They include space for photos and detailed highlights. Brochure printing is a great form of advertising because it contains just enough information to spark interest, as well as some contact details to find out more.

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Attendees checking out booth setups at a trade show.
Marketing

How To Use Trade Shows as a Marketing Platform (A Checklist)

Trade shows make excellent venues for business promotion and networking. If you want to get noticed in the public eye and have a great head start, then trade shows are for you. What Are Trade Shows? Trade shows are basically organized exhibitions. Companies under the same industry usually come together to showcase their business to …

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