Business

How to Make the Most Out of Booklet Printing

Small business owners face many challenges starting in their respective industries. A limited budget stops many from promoting their products to a more extensive base. Some are novices in other business aspects like marketing. Can entrepreneurs endorse their unique offerings under an affordable but effective strategy? Yes, they can with an omnichannel approach that includes …

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Ultimate Guide to Custom Box Printing: Sizes, Design, Materials, & Cost
Business Marketing Printing Help

How to Come Up with the Best Custom Gift Boxes for Your Employees or Customers

The COVID pandemic’s shift to remote work has significantly affected how companies interact with employees and clients. With less regular physical interactions in a shared space, “remote working has increased the need for staying connected, in turn increasing the relevance of corporate gifting,” as described in Coresight Research’s Deep Dive: Unwrapping the American Corporate Gifting Opportunity. …

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Business Marketing

Your Guide to Measuring Box Size Accurately

Boxes have become a staple for most consumer-based businesses. Whether you’re selling your products online or in a brick-and-mortar store, you need custom boxes that will capture the attention of your customers and secure your product. Not only can custom boxes reinforce your brand, but they can also protect your item while on display and …

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Business Sales Sheet
Business

Not another boring sales sheet: In 6 steps

This article is actually about creating an effective sales sheet. I just wanted to clarify that for any Google bots reading this, in case they take my title the wrong way. They aren’t quite as sophisticated as humans yet, although they are getting scarily close. OK, and on to the humans reading this…Let’s start with …

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Business

Use custom folders for a more powerful presentation

A couple years ago, at a company that shall remain nameless, I was sitting through our mandatory annual insurance presentation (dreaming about the sunshine outside). I looked around the room and could see that I wasn’t the only one who had briefly taken a trip out the window. I remember thinking, “this is important information, and  I should be paying attention,” but the information and numbers …

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Business

How to Collaborate with Other Companies the Smart Way

Disney and McDonald’s mastered the art of business collaboration and cross promotion for more than a decade. When a new major animated film was slated for release by Disney, consumers knew to anticipate cross promotional ads, highlighting Happy Meal toy tie-ins with the film. The relationship was clearly a win-win for both organizations because of …

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