Pamphlets have multiple purposes for both businesses and personal uses. A company usually designs pamphlets for the purpose of informing clients of products and services. Political parties use pamphlet printing for relating their message to the public. A pamphlet, like a flyer, provides information for events such as weddings or church services, or are for simply informing the public of current issues. Most leaflets are the same size as a standard brochure and contain a few folded pages inside of an unbound cover. For creating pamphlets that impress and sell, follow the tips below.
Your cover should consist of a title that makes your message clear, a photograph or graphic design image, and your logo. Your contact information should appear on the back of the cover. The paper stock can be heavier than or the same weight as the inside pages, depending on your purpose. If your pamphlet is simply an overview of an event, a heavier cover stock is not necessary.
Make sure your small booklet stays simple with easy-to-read text and only a few images. Too much information and photographs will overwhelm readers. Also, use headlines and subheaders to break up text. Most people do not want to take the time to read full paragraphs but will skim the headers in a brochure.
Use colors that are complimentary and that fit your image or message. Stick with three to four colors for background and text. Make sure to use a color that makes headlines stand out from the background for easy skimming.
Choose a printer that uses full color and provides plenty of custom options, which is exactly what PrintPlace.com offers. We make your design process easy with several card stock options, sizes, and folding choices. For a pamphlet of a larger size and heavy cover stock, go to our booklet page. Click on our brochure page for a folded pamphlet. Download our free templates or use our design team to help create your perfect pamphlet. PrintPlace.com will provide you with the services and quality you need for pamphlets that impress and sell your products.
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