Printing Wholesale Clothing Catalogs
Creating wholesale clothing catalogs takes much preparation and many steps before the final process is ready for mailing. The purpose of a catalog is to make sales, gain more customers, and improve the image of your company. With these aims in mind, use the following tips to produce a professional mailing.
The first step involves the design team. Your team should include an editor to make sure the catalog consistently follows your business presence. The editor will also check for grammatical conciseness and sentence structure. The writers should create articles and descriptions for products that are short but informational. Artists will choose photographs once the writing process is complete. Page-by-page layout involves combining the images, text, and prices for each clothing item.
Next, the catalog will be sent to a printer. Most commercial printing companies use offset lithography to avoid dull color and a cheap look. This method first prints pages to plates dampened by water. The plates are then pressed onto rubber mats, which are then transferred to the paper. The rubber mats adhere to the paper better than the plates and create a clean, quality product. Make sure that the printing company you choose uses the 4 color process, which blends four primary colors (cyan, yellow, and magenta) with black ink allowing for more vivid images. The last step of printing includes binding by glue or staples and trimming to the correct size.
PrintPlace.com prints catalogs using these processes to insure you a high-quality catalog. We offer six cover paper options, staple binding, and five standard sizes with custom trimming. You can also request mailing services, design help, and a mail list. Whatever the level of your need in printing wholesale clothing catalogs, PrintPlace.com will make direct mailing easier and more effective for your company.
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