Beauty and Spa Business Cards

Turn your beauty and spa business cards into a mini-brochure! With a little planning, you can get the most of out your business cards and drive customers to your location. Here are a few ideas to get your customers excited about your services:

Full Color
Use lots of colors! Consider using actual pictures of your location and even shots of some of the styles or services you offer. Show off those perfect highlights you did last week or show your customers getting a massage (with their permission, of course). These kinds of images build trust and show that you are a legitimate business.

Both Sides
Use both sides of your business cards. Keep the front of your card simple but exciting with your logo, images of your location, and contact information. On the back, you can list your specific services and even prices. You can fit as many as 100 words on the back of card, which is plenty for explaining what you do.

Call to Action
Think about putting a coupon or promotional code on your beauty and spa business cards. Small savings add up to your customers and little freebies can be what brings them in and makes a customer for life. That $10 hand massage you give away for free on the back of your card could turn into much, much more in the long-term.

Brand Connection
As much as your beauty and spa business cards can be turned into a mini-brochure, make sure your brand ties together. Your logo, color schemes, and other brand elements on your card should be consistent with those on your website and other marketing materials.

Multi-Card Approach
If you have multiple services, you may want to consider multiple business cards. This will allow you to hand a customer a card specific to their needs if you find yourself in a conversation with someone. They will be much more likely to remember you if your card addresses a specific need rather than just a general service.

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