Expand your current audience by sending season’s greetings postcards to potential and loyal customers. If you’re worried that your audience won’t see them, don’t. US consumers will notice your mailed postcard—72% say they “read direct mail immediately or the same day they bring it inside their residence,” according to the “The State of Direct Mail …
The holidays are a crucial time for small and medium-sized businesses. It’s the time of year to boost sales and maintain client relations, and holiday cards can help with both. Heartwarming and professional greetings reminds customers that you value your relationship and also keeps your business top of mind. Here are some do’s and don’ts …
The holiday is upon us, meaning it’s gift-giving season once again! Create lasting memories during this once-a-year celebration by wrapping up something unique and personal. Consider handmade items as gifts to make the people you love feel extra special over the holidays. If you’re a busy bee and have no time to craft your gift …
Small business owners face many challenges starting in their respective industries. A limited budget stops many from promoting their products to a more extensive base. Some are novices in other business aspects like marketing. Can entrepreneurs endorse their unique offerings under an affordable but effective strategy? Yes, they can with an omnichannel approach that includes …
Business stickers are a staple in small, medium, and large enterprises. They’re used to mark packages or product items and engage customers on a physical level. A creatively designed sticker will capture your customer’s attention and entice them to place it on their items or take a photo to post on social media. Compared to …
Nothing beats face-to-face interaction, especially when trying to showcase the things you offer. Through trade show events, businesses can personally engage with visitors and give actual customer experiences. Studies show that 74% of consumers are more likely to buy a product after encountering it at a trade show. But before any of these, the booth …
Today’s churches face the challenge of drawing in new and consistent attendance. Few Americans are showing up for church and no longer maintain religious affiliations. In 2020, 47% of Americans said they belonged to a church, synagogue, or mosque—a number lower than 50% in 2018. The number of Americans who don’t identify with a religion …
We live in a world where everyone hears endless phone notifications and experience social media exhaustion. It’s no surprise that print marketing like postcards, stand out in a digital landscape. According to a USPS study, 56% say receiving mail is a “real pleasure,” and 55% look forward to what they receive. Another 67% reported that mail …
“The Carmelite Monks’ story sounds too incredible to be true.” The community of Carmelite Monks of Wyoming is building a magnificent Gothic monastery that will stand for centuries upon completion – history in the making! While building such a beautiful and well-built cathedral in Gothic architecture seems like a pipe dream, the Carmelite monks have …
The COVID pandemic’s shift to remote work has significantly affected how companies interact with employees and clients. With less regular physical interactions in a shared space, “remote working has increased the need for staying connected, in turn increasing the relevance of corporate gifting,” as described in Coresight Research’s Deep Dive: Unwrapping the American Corporate Gifting Opportunity. …
