Metallic Greeting Cards

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December 14, 2020 by Nativity Chruch
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Glam Up Every Occasion With Custom Greeting Card Printing

Looking for new ways to attract a customer’s attention? Send out personalized metallic custom greeting cards. The shimmering accents draw attention to a mailed birthday card or this season’s holiday greetings.

Celebrate in Style

Our custom greeting card printing services help you celebrate all the important occasions. Add metallic elements in any color to make the design extra festive. Metallic printing can be applied on the front and back sides for flat designs, or on the inside and outside sections of the metallic  folded greeting cards.

The Art of Over and Understatement

All metallic greeting cards are printed on durable 16 pt cardstock.  As our thickest material available, it assures customers a premium experience with your brand.

This extra thick material works best in two finishes:

  • The elegant, understated uncoated finish
  • Extra shiny high gloss UV

Customize Every Detail

Personalize the greeting further with spot UV printing which applies the following to a specific area:

  • High gloss coating
  • A textured finish

Go Bigger and Better

Need to greet your customers in one go? Choose from these three standard flat greeting card sizes.

  • 5.5” x 4.25” is the standard size.
  • 8.5” x 5.5” is a little above the medium and bigger than the standard.
  • 10”x 7” is among the larger options available.

Eleven other sizes are available, indicated in their flat, unfolded measurements. For more special occasions that require a surprise, choose from these folded options:

  • 11” x 4.25” & 8.5” x 5.5” fold to the standard 4.25” x 5.5”.
  • 9” x 6” folds to a 4.5” x 6” size that’s slightly bigger than the standard.
  • 10” x 7” folds to a large 5” x 7” size
  • 11” x 8.5” folds to the biggest dimension at 5.5” x 8.5”

Order any of these envelope sizes to complete your order (numbers refer to the folded greeting card size):

  • A2 is for a 5.5” x 4.25” size
  • A6 matches a 6” x 4.25” greeting card
  • A7 fits a 7” x 5”
  • A9 is ordered with a 8.5” x 5.5”
  • 6.5” x 6.5” is the largest size available

Use our custom greeting card printing services today to create that chic and shiny design. Upload a ready file or use our online design tool to get you started.

Metallic Printing File Requirements

Keep in mind the following file requirements below as you create a design using our downloadable templates:

  1. The font size should be a minimum of 7 or 8 points. Avoid printing small text or fine lines in metallic.
  2. Border and stroke must be more than 1.5 points.
  3. Images and artwork should be at least 300 DPI.
  4. All files should be in CMYK color mode.

How to Prepare Your Design for Metallic Printing

  1. Apply metallic printing on lighter colors. The effect won’t be as apparent in darker colors.
  2. Create two layers to distinguish the elements printed in ink from the elements with metallic printing. Both files should have the same size.
    1. The regular CMYK layer shows which elements are printed in ink. Apply 15% K on the area that will be printed in metallic color.
    2. The metallic printing layer only shows the elements that will appear as metallic. The element(s) that will be printed in metallic colors should have the same location as seen on the CMYK layer. Apply 100% K on the metallic area and white on the areas with no metallic printing.
    3. The images below show the difference between the two layers:

  3. Alignment is crucial to the file preparation process. The CMYK and metallic printing layers should both have the same size. Common elements must be in the same position on both layers.
  4. Check for a white "halo" around the knockout area or where two colors overlap on the layer. To prevent this effect on the CMYK layer, grow or stroke the metallic area in mask by 1 point. This allows the metallic silver to blend with the CMYK area, which reduces the appearance of a halo. Alternatively, you can add more color to the knockout area to reduce the halo effect.

How to Add Spot UV Elements to Your Artwork

You can also print artwork with both metallic and spot UV elements.

This requires a third layer that shows the spot UV areas, which you can create through the following steps:

  1. Apply a 100% K to the areas with spot UV printing.
  2. Make sure the spot UV layer has the exact same size as the CMYK and metallic printing layers.
  3. On the CMYK layer, add a 1/16” gap between the spot UV and metallic areas.

Metallic Greeting Card Templates

Our layout templates will show you how to format your artwork. This ensures your greeting cards print correctly. Follow the steps below to prepare your product for metallic printing:

  1. Create two layers on your file.
  2. The first layer shows the design in regular CMYK color.
  3. The second layer shows which areas will be printed in metallic. Color all portions for metallic printing in 100% K. All other sections that will be printed in regular CMYK should be colored white.

View Metallic Greeting Cards Layout Templates

Need help with our layout templates?
Please refer to our guided layout instructions.

Marketing Ideas for Your Metallic Greeting Cards

Custom greeting card printing gives you the opportunity to retain customer loyalty. Here are a few more ways to personalize each greeting:

  • Add a handwritten section or signature. Seeing this personalized touch reminds customers that they’re buying from hardworking individuals like themselves.
  • Make it extra personal. Make sure each card addresses the customer’s name. Add small details specific to their needs, such as mentioning a product they normally order or a promo related to their favorites.
  • Include exclusive discounts. Highlight special promos or deals only offered in that metallic flat or folded greeting card. It can be for a special Mother’s Day promo or an exclusive Christmas sale for all greeting card recipients.
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