Direct Mail Postcard
Marketing

Choosing Between EDDM and Direct Mail for Your Next Campaign

Many businesses still count on physical mail to leave a strong impression on their target audience. Postcards, catalogs, and brochures always play their part in connecting brands with their local customers in a more personal way. Two popular options, Direct Mail and Every Door Direct Mail (EDDM), offer different ways to deliver their message straight …

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Political Mail Being Delivered
All Things Political

Delivery Options for Your Political Mail

One of the biggest questions that I am asked by candidates about political mail is the pros and cons of Every Door Direct Mail (EDDM) vs Presorted Standard Mail, the traditional method of sending political mail to a specific list.  Each has its own unique benefits as well as drawbacks. What is Every Door Direct …

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