Customer Spotlight

K-pop in Print: How Owl Craft Events Creates Community with Custom Flyers

One unforgettable run, and a bulletproof show shimmered with love from fans.

K-pop superstar Jin, also known as supergroup BTS’s Kim Seokjin, went on his first solo concert tour this year, after finishing his mandatory military service. A two-hour concert packed with Jin’s discography, games, and surprise guests, the #RunSeokjin_Ep.Tour brought him to nine cities across the world, one of which is Dallas.

In the midst of exhilarated ARMYs (i.e. BTS’ fandom) at the Dallas show was Rocio, K-pop merch creator and owner of Owl Craft Events, and she was on a mission: celebrate Jin in the loudest, most heartfelt way possible. And with a little help from PrintPlace, she made it happen. This is her story.

Showing K-pop Love Through Merch and Print

Beyond music, K-pop thrives on community and bond between idols and their fans, and it’s only made stronger by fans supporting each other. One of the most personal ways to strengthen this connection is through fan-made merch.

As Rocio puts it, “Fan-made merchandise is a way for us to express our love and admiration for the artist. K-pop is highly fan-driven, and K-pop idols thrive on seeing the creative ways we show our support.

For many creators like Rocio, becoming a K-pop fan is just the beginning. It’s through fan-made merch that fans are able to connect, get inspired to create more art, and keep the love growing in the community, and print is a key ingredient to the magic they create. When fans gather at venues such as concerts and cup sleeve events, flyers flutter, banners shine, and handmade art become tokens of shared joy.

As she geared up for the Run Seokjin Tour, Rocio knew her merch had to be bold, heartfelt, and impossible to miss. Flyers were her perfect pick: eye-catching, easy to share, and packed with enough fan love to ripple through the crowd. She explains, “In the K-pop community, it’s tradition for fans to create and distribute flyers for all concertgoers, to express their love for the artists.

With her medium and design locked in, she looked for a printer that could deliver with speed and care. This was where PrintPlace came in.

The PrintPlace Experience

Rocio wanted Jin to feel the Texas welcome, so she made sure every detail of Owl Craft Events’ flyers reflected home while doubling as a concert memento, from the design down to the local print shop that brought them to life.

Looking back on her experience, she said, “From the prompt response to the affordable price and exceptional customer service, I knew I had made the right choice with PrintPlace.

For Rocio, the whole process was so quick it felt magical. She sums up her PrintPlace experience with these lines from the BTS song Mikrokosmos:

(English translated lyrics)
Shine, dream, smile
Oh, let us light up the night 
We shine in our own ways

From designing fan merch to celebrating her love for K-pop, Rocio put her whole heart into it. She added, “[The] banners shone to display our dream and made Jin smile.

Whether you’re selling K-pop merch, running a small business, or chasing a creative dream, we see your heart and hustle. And that kind of passion is unmissable. We see it and we’re here to celebrate it with you through our high-quality print products and extensive customer support. At PrintPlace, we help you show up with pride. Let’s bring your vision to life today!

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