Nothing beats face-to-face interaction, especially when trying to showcase the things you offer. Through trade show events, businesses can personally engage with visitors and give actual customer experiences. Studies show that 74% of consumers are more likely to buy a product after encountering it at a trade show. But before any of these, the booth …
Hotel print materials are essential to this industry’s marketing. Everything from notepads, brochures, to flyers has been a part of hotel marketing for decades and will likely be a part of it for decades to come. But like all businesses, your hotel rebrands and changes to catch up with the times. That’s one good reason …
Print advertisements and promotions can take many different forms, but posters and flyers remain among the most popular, despite being around in their familiar forms for over two hundred years. Marketing with posters and flyers closely followed historical developments in printing and distribution methods. Their single-page format makes them simple to design and easy to …
Flyers form part of any well-rounded print marketing campaign. But despite their ubiquity and simplicity, it can be a challenge getting them to stand out. Choosing the right flyer font can go a long way toward creating materials that don’t just stand out, but are immediately understandable as well. There are a few questions you …
Nonprofit organizations (NPOs) have their own commonly-used jargon, just like any other community. Nonprofit terms share many similarities with nomenclature used by regular for-profit businesses. The main differences come when describing sources of income and restrictions of their use. For anyone looking to start a nonprofit, or join one, there are a few exclusively nonprofit terms that …
One of our most popular posts here on the PrintPlace Blog was centered around brochure design. We thought it was worth revisiting to include some points we left out. While Leonardo Da Vinci never created a minimalist brochure design himself, I have no doubt in my mind he would have done so, had there been a …
I saw quite the innovative 4th of July marketing idea over the weekend. It’s simple, yet it works so well.
In our newest video, our graphic designer, Sharon, share some tips for combining different fonts.
It’s time to prepare for Halloween! Take advantage of the spirit of the holiday by incorporating it into your marketing plan. Here are some Halloween ideas to inspire your own.
Summer is just around the corner and that means kids will be out of school soon. Yay! School’s out! Ok, not quite yet, but as soon as it’s here, kids will be looking for things to do and parents are already making plans. Make sure those plans include Vacation Bible School at your church. You …
