Nonprofit terms and lingo can be confusing.
Nonprofit

Nonprofit Terms You Should Know

Nonprofit organizations (NPOs) have their own commonly-used jargon, just like any other community. Nonprofit terms share many similarities with nomenclature used by regular for-profit businesses. The main differences come when describing sources of income and restrictions of their use. For anyone looking to start a nonprofit, or join one, there are a few exclusively nonprofit terms that …

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How to Start a Nonprofit Organization
Nonprofit

How to Start a Nonprofit Organization…The Right Way

Few opportunities are as rewarding as working or volunteering for a nonprofit– except perhaps for starting them! If you think working for a nonprofit isn’t rewarding enough, or if you have an advocacy other nonprofits don’t address, you can try starting one. We compiled this list to help you figure out how to start a nonprofit …

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7 Ways Marketing for Nonprofit Organizations Fails - Header
Nonprofit

7 Ways Marketing for Nonprofit Organizations Fails

Marketing for nonprofit organizations is not much different from marketing for any other enterprise. The problem is it seems that many nonprofits (NPOs) don’t realize this, or at least haven’t quite internalized it. This often leads nonprofits to be less effective than for-profit enterprises with similar initial capitalization. Here are some areas NPO marketing fails. 7.) …

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Booklet marketing is a good strategy for nonprofit organizations
Nonprofit

4 Reasons Why Your Nonprofit Needs Booklet Marketing

One of the greatest challenges of a nonprofit organization is attracting potential investors. With so many other nonprofit organizations out there, it can be hard to get sponsorships, especially from the corporate world. Here’s the thing with corporate sponsorship: it’s a mutually beneficial relationship between businesses and nonprofit organizations. Even now, businesses are investing in building …

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Title image for "9 Features of Ideal Content for Nonprofit Donors"
Nonprofit

9 Features of Ideal Content for Nonprofit Donors

When creating content for nonprofit donors, it helps to have a specific goal. When creating goals for content projects, most nonprofit marketers will obviously agree donor acquisition is important, but consider this: 3 out of 4 new donors only make a one-time donation. 2 out of 3 American donors report being turned off by nonprofit marketing Acquiring …

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Nonprofit

4 Ways Your Nonprofit’s Advocacy Can Maximize Its Impact

Nonprofit advocacy may have the direct opposite nature of a for-profit organization, but at their core, they are essentially the same. Both would like to mobilize their readers or listeners to support their message. However, one could argue that this task is much harder for a nonprofit. For a company who sells a product or …

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Nonprofit

5 Ideas for Low-cost Yet Effective Nonprofit Marketing

Nonprofit marketing often faces many of the same challenges as any regular for-profit enterprise’s. The critical difference is how both types of enterprises respond to customer needs. The way NPO’s operate often means cash flow is more of an issue compared to for-profit enterprises. While the following marketing strategies are also applicable to for-profit enterprises, they are …

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Crowdfunding
Nonprofit

Crowdfunding could be the answer you didn’t expect

Crowdfunding has become an answer to fundraising for artists, inventors, and entrepreneurs of all types. Projects that once seemed impossible to fund have become some of the biggest success stories of this new phenomenon. Nonprofits aren’t the only ones benefiting from this type of fundraising. You might be surprised what type of projects have been …

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Ice Bucket Challenge Fundraising
Nonprofit

Nonprofit fundraising: What is the answer?

Just dump a bucket of ice water on your head and you’re golden. Your nonprofit will raise tens of millions of dollars in one month. OK, maybe not all nonprofit fundraising is that simple, but what is the answer? Nonprofit fundraising saw a new spectrum of awareness this month with the creation of the “Ice …

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Nonprofit Ideas
Nonprofit

3 ways to raise money for your nonprofit

When you manage a nonprofit there is always a need of some type. You often find yourself trying to figure out how to squeeze 27 hours of work into a single day and perform miracles like getting $400 worth of items out of $100. For most nonprofits, this will always seem to be the case. …

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