How to Create a Direct Mail Campaign
This week’s Graphic Design Friday video details the steps you need to take and how to do them effectively for a successful direct mail campaign.
Author: PrintPlace
PrintPlace's mission is to provide customers with unparalleled printing services through the knowledge and expertise of its employees.
Can I Print Postage on Envelopes and Postcards?
Yes, you can use your own postage printing equipment to place postage on your printed postcards and envelopes. If you want to print your own postage on postcards, it’s important that you choose the right paper and coating so that your equipment isn’t damaged. The best coating choice will offer protection and enhance the color …
3 Color Palette Pointers for Effective Brochure Design
Brochures are an important part of any marketing campaign. When combined with other marketing tools such as social media and other print products, brochures can be highly effective. This is especially true when they are given to prospects that have already signaled interest in your product or service. Effective brochure design can help reduce waste, increase conversion rates, and …
What Paper Options Do I Have?
What are my paper stock options? Each PrintPlace product has a different set of available paper options, optimized for the normal use of each product. For example, you may order postcards in a selection of cardstocks while brochures can be ordered in a variety of both cardstocks and paper stocks. Likewise, business cards by default …
5 Powerful Reasons Why You Need Postcard Marketing
Postcards are an extremely efficient and flexible marketing tool. They can be applied to almost any business with an unparalleled targeting approach and wide reach. Hence, you would be remiss to not include postcards in your marketing strategy. No business should leave out postcard marketing. It doesn’t really matter what business you have or even …
How Do I Format My Artwork for CMYK?
We often get questions about how to properly format artwork for CMYK for good reason. Neglecting to convert your files from RGB to CMYK before printing can cause significant discrepancies between how your artwork’s colors appear on screen and how they appear in print. For this reason we recommend that you convert files from the …
Do’s and Don’ts of Creating Catalogs
Why create a catalog? Well– catalogs have made a comeback, in a big way. With a massive return on investment, catalogs are superior to every digital equivalent, so more businesses are printing them than in previous years. If you’re interested in catalog printing, there are some guidelines you can follow to make your catalogs convert …
4 Tips on Effective Simple Brochure Design
We’ve already covered Why Minimalist Brochure Design Works, in a previous article. But just because you may be familiar with minimalist design, it doesn’t always mean you’re ready to try it. It can be deceptively tricky, and it can take a lot of work to make a design following minimalist philosophies truly stand out. Misuse …
Marketing With Posters and Flyers
Print advertisements and promotions can take many different forms, but posters and flyers remain among the most popular, despite being around in their familiar forms for over two hundred years. Marketing with posters and flyers closely followed historical developments in printing and distribution methods. Their single-page format makes them simple to design and easy to …
455+ Random Brushes for Unusual Design Needs
Need a unique brush for your next project? You may be able to find just what you need in the collection of random brushes below. Whether you’re planning to use these brushes on posters, for online printing, or for a website design, the following free sets of brushes can be used for any graphic design project. …