Postcards remain a favorite among businesses when it comes to Every Door Direct Mail (EDDM) marketing. They’re affordable, eye-catching, and informative, perfect for an area-wide promotional campaign that showcases your brand’s products, services, and special offers to all households’ mailboxes. But before you start printing and sending postcards, it’s essential to follow EDDM guidelines implemented …
Author: PrintPlace
Trifold vs. Z-Fold vs. Gate Fold: Which Brochure Should You Use?
Table of Contents 1. Intro2. What is a Trifold Brochure?3. What is a Z-Fold Brochure?4. What is a Gate Fold Brochure?5. Side-by-Side Comparison: Trifold vs. Z-Fold vs. Gate Fold6. How to Choose the Right Fold Style7. Design and Printing Tips for Any Fold8. Key Takeaways9. Conclusion When printing brochures, it’s not just about the design; …
Standard Brochure Sizes for Printing
Brochures come in a variety of sizes and picking the appropriate one is essential for showcasing your brand and communicating your message properly. At PrintPlace we offer various brochure sizes for unique and creative designs, letting you produce stand out brochures that properly represent your company. Still, many might ask about standard brochure sizes that …
How Do You Measure the Girth of a Box?
Step-by-Step Guide
Shipping costs can quickly add up if you’re not careful with package dimensions. One of the most important (and often confusing) measurements carriers use is girth. Knowing how to measure it properly ensures your package meets courier guidelines, avoids extra fees, and gets delivered without delays. What Is Box Girth? Girth is the measurement around …
What is DPI? Understanding Printing Resolutions
Part of the design process is learning important terms for their designs and printing. And one unavoidable question you’ll often get is “what is DPI”? Professional designers will tell you that DPI stands for “dots per inch”, but what does that exactly mean? How can learning it help in my designs? Well, if your …
A Quick Guide on Sending Direct Mail Postcards
While it’s true that direct mail has never gone out of fashion, it also remains, to this day, a favorite means of correspondence — whether it’s from your besties or brands you trust. According to communications and advertising giant RR Donnelley (RRD), 63% of Gen Z are excited about getting real mail, while 62% of …
The Power of Less: How Minimalist Packaging Can Benefit Your Brand and the Environment
Minimalist packaging has been gaining popularity in recent years, as more and more consumers are looking for simple, sustainable, and stylish packaging solutions. Minimalist packaging is all about stripping away unnecessary elements and focusing on the essentials, creating a clean and uncluttered design that reflects the product inside. Here are some reasons why minimalist packaging …
Printing with AI: What You Need to Know About Designing Marketing Materials Using AI Art
We live in a time where printers are easy to come by and graphic design tools are becoming much more accessible to artists and non-designers alike. With the ubiquity of AI, the hype to create digital art is about to take a surge. But what does this mean for small business owners who want to …
Guide to Creating AI Art for Sticker Printing
Sticker printing has become a popular way to promote businesses and organizations, as well as personal brands. With the rise of automation technology, creating stickers has become even easier with the use of artificial intelligence (AI). In this article, we will discuss how to make stickers in AI, how to design AI art for stickers, …
How to Add QR Codes to Postcards: A Step-by-Step Guide
Postcards are a simple and affordable method to advertise your company or event. Adding QR codes to your postcards can make them even more effective by allowing customers to easily access your website or special offer. We’ll walk you through the process of adding QR codes to your postcards in this article. Step 1: Choose …





