Many businesses still count on physical mail to leave a strong impression on their target audience. Postcards, catalogs, and brochures always play their part in connecting brands with their local customers in a more personal way. Two popular options, Direct Mail and Every Door Direct Mail (EDDM), offer different ways to deliver their message straight …
What is EDDM? Every Door Direct Mail® or EDDM is a USPS service that lets businesses send mail to all addresses in a certain location. It is a useful resource if you want to promote your sales or events within an area, but it’s also one of the best ways to connect with people directly. …
Postcards remain a favorite among businesses when it comes to Every Door Direct Mail (EDDM) marketing. They’re affordable, eye-catching, and informative, perfect for an area-wide promotional campaign that showcases your brand’s products, services, and special offers to all households’ mailboxes. But before you start printing and sending postcards, it’s essential to follow EDDM guidelines implemented …
One of the biggest questions that I am asked by candidates about political mail is the pros and cons of Every Door Direct Mail (EDDM) vs Presorted Standard Mail, the traditional method of sending political mail to a specific list. Each has its own unique benefits as well as drawbacks. What is Every Door Direct …
Bad print ads are everywhere. From magazines and billboards, to EDDM postcards and posters, we’ve all seen print ads that cross the boundaries of good taste and design. As a printing company, we’ve seen things you wouldn’t believe. Don’t think that only inexperienced businesses make bad print ads either. Creating them can and will happen …