Halloween marketing ideas for flyers, postcards, and more
It’s time to prepare for Halloween! Take advantage of the spirit of the holiday by incorporating it into your marketing plan. Here are some Halloween ideas to inspire your own.
Category: Marketing
Customer Spotlight: Premier Healthcare of North Texas
Does a doctor’s office need printing? What about a spa? A medical clinic or a hospital? The answer to all of these questions is “yes.” It is important for each of these places to distinguish themselves, to build a brand around what they do and who they serve. People perceive a business by how it …
4 marketing ideas for photographers – Tipster Friday
We have a new host for our Friday tip videos. Her name is Ara and she hosts our first episode of “Tipster Friday.” What is “Tipster Friday,” you ask? It’s avideo with tips from a hipster every Friday. We will have tips to help you with all aspects of your printing. Today’s tips include creative …
Custom calendar printing: How to make it work for you
Custom calendar printing is an inexpensive way to stay with your customers all year long. Here are some ideas to make yours successful.
Print Media Marketing and Advertising in the Changing Media Landscape
Now is a time of changing media landscape. Publishers are offered a wide array of publishing and distribution options. In the same way, regular people are presented new means of taking their message across. Media consumption is changing in a very fast manner. The Hansa Research for Media Research Users Council (MRUC) has recorded a 34.8% …
Blogging Tips: 6 Things to Do after you Publish
Now that you’ve published a well-written and well-researched blog post, what do you do next? Do you let it sit there and simply wait for traffic to come in? Absolutely not. Your job as a blogger doesn’t end when your content goes live on your blog. You need to follow through. Writing the article is …
What’s the Point of QR Codes?
Those funny-looking barcodes that are popping up all over the place are QR codes – short for Quick Read. Using an application on a mobile phone, you can scan the code and be directed to a website, get contact information, get directions, register for an event or even get the code for a Wi-Fi network. …
Five Steps to Creating a Persuasive Marketing Message
Effective marketing does not have to cost a fortune – it just needs to have the right persuasive techniques employed. By using these five persuasive marketing techniques, you will be able to create advertising that will, over time, increase your brand recognition and increase your revenue. Using these five principles and see what happens to …
What You Should Include In Your Brochure and Why
The American Heritage Dictionary defines a brochure as ‘a small book or pamphlet, often containing promotional material or product information.’ However, brochures can be large also and their contents may vary depending on the situation. Even in this cyber age, brochures are not out of fashion. Businesspersons still like brochure marketing for the personal touch …
How to Communicate Your Unique Selling Proposition in Your Marketing Plan
To be a successful entrepreneur you need many things: money, drive, a business idea. Most importantly though, you need a great marketing plan. Part of that great marketing plan is developing or identifying your unique sales proposition (USP). Your USP tells consumers what you can do for them that none of your competitors can do …