The graphics in your artwork need to be high-resolution. If they are at least 300 dots per inch (dpi), then they will look clear and sharp when printed. If the resolution is lower than 300 dpi, the images will start to look blurry, stretched and pixelated. Your computer monitor typically displays images at about 72dpi, but if we were to print images at that same resolution you’d be disgusted with the low quality. The problem is that even if you start with high-resolution graphics, your software might compress them down to 72dpi when you save the file. Be sure that you save and send us 300 dpi graphics by adjusting the settings in your software.
- Adobe Photoshop – Click “File” and then “New.” Select “300” for the Resolution. Choose “Pixels/Inch” for the Units. Click “OK.”
- Microsoft Publisher – Click “File” and choose “Save As.” Select either “PDF” or “TIF” from the file-type menu. For PDF, click “Options” and select “Commercial Press” from the options; click “OK.” For TIF, click “Change” and click “High Quality Printing or Commercial Press,” then click “OK.”
- Quark Xpress – Click “File” and then choose “Export.” Under “Save as Type” select “PDF,” then under “PDF Style” choose a high quality PDF. Click “Save.” This will set the graphics to 300dpi and the color to CMYK.
- Corel Draw – Click “File” and then “Export.” Select “PDF” as the file-type and then select “PDF for Prepress” as the PDF Style. You can also click “Settings” to specifically change the export settings. Remember that we need 300dpi artwork and we prefer CMYK color.
If your editing software isn’t listed here, consult your manufacturer for instructions on saving the file at 300dpi. We can accept a PDF, JPG, TIFF or EPS file for printing. If you have questions or need help, call us at 877-405-3949 or contact us online.