Attendees checking out booth setups at a trade show.
Marketing

How To Use Trade Shows as a Marketing Platform (A Checklist)

Trade shows make excellent venues for business promotion and networking. If you want to get noticed in the public eye and have a great head start, then trade shows are for you. What Are Trade Shows? Trade shows are basically organized exhibitions. Companies under the same industry usually come together to showcase their business to …

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Customer Spotlight

Customer Story: East Parker Coffee

I have a confession. I used to work as a barista for a popular coffee shop franchise. While it was awful at first, I eventually grew to like working there. As for the coffee, not so much. Not that it’s bad — I’m just not a coffee person. And yes, people have wondered how I …

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